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The Perfect Gentleman

The Perfect Gentleman: The Pursuit of Timeless Elegance and Style in London by James Sherwood is a celebration of tradespeople who lead the world in fine gentlemen's requisites: not merely the accoutrements to a Savile Row bespoke suit but the recreational luxuries produced by historic vintners, gun makers, stationers and tobacconists. 

From The Merchant Fox hand wrapped in a Fox Flannel sleeve.


  • Hardback
  • 294 illustrations, 238 in colour
  • Publisher: Thames & Hudson Ltd
  • Published: 12 Nov 2012

ISBN: 9780500516317

James Sherwood, author, broadcaster and curator, is the author of The Perfect Gentleman: The Pursuit of Timeless Elegance in London. Having previously written Fashion at Royal Ascot: Three Centuries of Thoroughbred Style; Savile Row: The Master Tailors of British Bespoke and The London Cut which accompanied the Savile Row retrospective exhibition James curated that showcased in Florence, Paris and Tokyo.

Currently, the editor-at-large of international men's luxury bible The Rake and writing for the Daily Telegraph, the Mail-on-Sunday and The World of Interiors. James has been a royal fashion and style correspondent, writing for over 20 years for every British national broadsheet newspaper and the New York Times.

And finally, he can be found noting his thoughts in a diary at Letters from Bloomsbury Square.

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Celebrating British crafts

Price £38.00 incl VAT

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Made in Britain

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